The department is responsible for the following functions:

• Executing media relations plans, in line with the SRC’s strategic interests;
• Managing the relationship with media houses;
• Conducting regular media and social media monitoring;
• Coordinating press releases, press briefings and SRC image building activities;
• Identifying and implementing communication initiatives to increase the visibility and awareness of SRC’s mandate;
• Preparing publications and information communication and education materials, such as newsletters, brochures, posters, calendars;
• Writing articles for publication in journals, website, social media and other platforms;
• Promoting the SRC’s agenda through the website;
• Producing and promoting short videos and documentaries, as well as photos;
• Developing content and active engagement on social media platforms.